Thursday, 7 January 2010

Icy weather hits milk deliveries - external factor and distribution!


My Higher Business Management class were looking at external factors which can effect the distribution and delivery of goods and on the BBC website tonight, there was an article which illustrates that point.

The recent icy weather has severely affected the distribution of milk as suppliers struggled against the wintry conditions. In order to keep fresh milk in the shops, dairy farmers require collections every day or second day but drivers have struggled to negotiate country roads in eight-wheel tankers. As a result, farms have had to dump milk due because few of them have facilities capable of storing more than a day's stock. This is likely to have a serious financial impact on farmers with the average dairy farm having 120 cows producing up to 2,500 litres every day. In Somerset, one cooperative said it would have to dump more than 10,000 litres.

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